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DTSTART;TZID=America/New_York:20200617T130000
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SUMMARY:YANA Webinar | Brand Building for Social Impact
DESCRIPTION:Wednesday\, June 17\, 2020 | 1:00-2:00pm EDT\n\n\n\nBrand Building for Social Impact\nWednesday\, June 17\, 2020 | 1:00-2:00pm EDT\nBrand Building for Social Impact – Stephanie Rath ’96\, Vice President of Marketing & Brand Management\, YMCA of the USA \nYour brand is a valuable asset that can drive growth for the future. How strong is your brand? How can you position your organization to engage a wider audience of supporters in your mission? Join us to evaluate the strength of your brand and learn how to apply expert techniques to build your brand on any size budget. We’ll discuss how to create your brand positioning\, how to evaluate your name and logo\, and how to write an elevator pitch that generates interest in your organization. \nWe’ll discuss tools you can use to encourage everyone in your organization to champion and steward the brand\, how to set guardrails to protect your brand\, and how to measure your brand over time. We will review case study examples and discuss practical tools. Please bring your brand and marketing challenge to share as we’ll take the opportunity to workshop a few challenges during the session. \nREGISTER\n \nStephanie Rath is passionate about leveraging the power of brands to drive social change. She serves as Vice President of Marketing and Brand Management at the YMCA of the USA. Previously she led the brand marketing team at Feeding America\, the nation’s largest hunger charity and prior to that\, spent twelve years running big consumer brands at Quaker Oats and PepsiCo.  She is a graduate of Yale University\, Phi Beta Kappa\, Magna Cum Laude.  She has been an active contributor and board member of the Yale Club of Chicago. \nStephanie’s LinkedIn Profile
URL:https://yalenonprofitalliance.org/event/yana-webinar-marketing-branding/
LOCATION:NY
CATEGORIES:Online
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DTSTART;TZID=America/New_York:20200624T183000
DTEND;TZID=America/New_York:20200624T193000
DTSTAMP:20260527T201607
CREATED:20200529T163123Z
LAST-MODIFIED:20200529T163123Z
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SUMMARY:YANA Virtual Town Hall: Four Yale Nonprofits Fighting Inequality
DESCRIPTION:Fighting Inequality: Four Yale Nonprofits\n\nPlease join us as we spotlight the work of four\nhigh-impact nonprofits led by Yale alums\n\nYANA Town Hall\nWednesday\, June 24 | 6:30 PM EDT\nAll welcome to attend; Registration required\n\n***\nREGISTER\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nSPEAKERS\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nJoe English ‘17: Founder & ED\, Hope in a Box\, which recognizes the prominent roles that LGBTQ people have played throughout history and across cultures. Joe and his team work with educators to fight against LGBTQ discrimination by cultivating inclusive environments and weaving queer history and literature into the classroom.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nAndrea McChristian ‘08: Law & Policy Director\, New Jersey Institute for Social Justice\, which focuses on providing residents of NJ’s urban communities with opportunities for meaningful employment\, promoting more humane alternatives to incarceration for youth\, and reshaping the state’s criminal justice system to assure equal access to justice.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nFelipe Aragão Pires ‘20: Co-Founder\, Generation Do It\, an organization started by Yale students in response to the pandemic. Their goal is to connect college students whose summer plans were canceled with remote internships and work opportunities. The platform has attracted hundreds of students\, 75% of whom are seeking nonprofit work.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nJane Veron ‘86\, Co-Founder & CEO\, The Acceleration Project (TAP)\, a nonprofit consulting firm that provides high caliber business advice at affordable rates to underserved small businesses across the nation\, with a focus on minority and women-owned enterprises.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n  \n*** \nJune 24\, 2020 | 6:30 PM EDT \nThis meeting will be held on Zoom \nYale Alumni Nonprofit Alliance Monthly Meeting \nJune 24\, 2020 06:30 PM Eastern Time (US and Canada) \nRegister in advance for this meeting:\nhttps://us02web.zoom.us/meeting/register/tZEpd-yoqzIpH9LiWAeWhciOZdCZoYwWMsCw \nAfter registering\, you will receive a confirmation email containing information about joining the meeting. \n\n***\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nPlease note that this meeting will be conducted virtually over the Zoom platform\, and that in order to participate you’ll first need to download Zoom. We hope you can join us on the 24th for this global session which promises to be an informative and uplifting evening.
URL:https://yalenonprofitalliance.org/event/yana-virtual-town-hall-june-2020/
LOCATION:NY
CATEGORIES:Chapter,NYC,Online
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